According to Omnisend, automated email campaigns drove 29% of all email orders in 2020, despite making up less than two percent of emails. They’re also 77% more likely to be opened and 152% more likely to generate click-throughs, compared to other email marketing campaigns. In other words, automated email campaigns are…
Read More
Search results for: AMP for Email
Dynamic, Interactive, and AMP Emails: What’s the Difference, Anyway?
Pop quiz: What’s the difference between dynamic, interactive, and AMP emails? …not sure? Don’t feel bad. These three terms are often used interchangeably by marketers… and that’s not always wrong. AMP emails are by nature dynamic and interactive, but dynamic and interactive emails aren’t always AMP emails. There’s…
Read More
Product Update Emails: 7 Expert Tips and Examples
Just like every journey begins with a single step (who said that? Gandhi?), great product marketing starts with a great product update email. Communication, after all, is what every good relationship is about — including your relationship with your clients, customers, and prospects. Which is why, when you…
Read More
How Fintech Companies Can Benefit From AMP Emails
Fintech is a booming sector of the digital economy. According to a recent report by Goldman Sachs, fintech companies around the world have claimed over $4.7 trillion in revenue from traditional financial services firms. And that number continues to grow every year. There are many reasons for this….
Read More
How to Build AMP Forms in Email and 5X Your Responses
Survey responses, product reviews, and any other element that requires a user to submit a response in a text field are a perfect use case for AMP for Email, since you’ll see a 5X increase in responses as compared to the traditional approach. With Dyspatch’s Lightning theme, it’s…
Read More
How to Build Dynamic AMP Lists in Email to Connect With Customers in Real-Time
Comments, live job postings from a careers site, live weather updates, and more can be included in an email with AMP for Email. As compared to the traditional approach, which will only place stale content in your email, AMP lists ensure that the user is seeing ultra-compelling, personalized…
Read More
How to Build an AMP Carousel in Email to Add Interactivity
While traditional emails offer possibilities for image and content carousels, AMP for Email has given super powers to carousels! You’ll now have options to experiment with innovative content like live and personalized content in your carousel, an in-motion carousel that automagically loads the next product recommendation or real…
Read More
Dyspatch & CMO Council: Can CMOs Fix Poor Email Engagement With AMP Email?
Webinar Summary Dyspatch recently partnered with CMO Council and Braze to hold a webinar on how CMOs can utilize AMP to increase email engagement. What follows is a summary outlining: Key points of the webinar and supporting slides Audience Q&A section Marketers need to be looking at new…
Read More
Create AMP Emails in Dyspatch With our Pre-Coded Templates!
Increase email engagement by 5X with our new Lightning theme! Lightning is an AMP-ready, mobile-responsive email template theme where Dyspatch users can quickly create interactive emails using pre-coded AMP content blocks in our drag and drop email builder. Keep reading to see what type of interactivity you can…
Read More